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Wednesday, August 6, 2008

8 Tips to Magnetize Your Small Business Web Site, p1

What will make your home page interesting? Good design plays an important part in your sites overall effectiveness. But its not the flash that will interest your audience. It's not the jingles that will connect with your visitor. Its the benefits the 'what's in it for me' list that create interest and even desire. Create a home page filled with benefits and it will pull your visitors in. What you say your product/service can do is much more attractive than a beautiful web page with weak copy.

Promote with benefits instead of your bio, your credentials and even the features of your product/service. Put them in their proper place on your site. But your audience will most want to know the value of your product to them.

You must answer questions like, 'Will it solve my particular problem?' 'What will I gain?' 'What will I lose if I dont use your service?' Some universal benefits answer the how tos: getting more passion, more energy, less fatigue, more money, good relationships, more time, less trouble, less stress, less drama and trauma. Heres a quick tutorial on magnetizing your home page:

1. Develop a list of 10-20 benefits of each product and service. For example, a client of mine realized her audience didnt just want to know how to get articles written, they wanted to know why should they write them?

So on the home page selling her article writing ebook, she started with a list of good reasons to write short articles to promote: For the serious marketer this ebook explains step by step how to promote your business, build a gigantic Opt-In List, increase your traffic, get qualified links, increase your page rank, grow your affiliate base, become a recognized expert, and collar more sales.

2. Be specific. List specific benefits. Describe how your customer will feel after buying your product. For example, after you buy my service of teeth whitening, youll look and feel 10 years younger without plastic surgery. Then post a picture of what your client looks like before and after the teeth whitening service. Let them see how happier and more confident they look with whiter teeth. Make your page magnetic with specific benefits.

3. Let the passion for your topic show in your marketing copy. Which arouses your interest more? A 9-Step Power Plan to decimate and dominate the Consultants Marketplace or The 9-Step Plan to Become a Better Consultant. How to Convert More Buyers Into Customers or How to use the FTP factor to pull amazing clickthrough rates that most marketers will only dream about! Magnetize your web page with passion that creates desire and sales with your audience.

4. Develop the skill of writing headlines. Provocative titles will stir interest. Provocative statements capture our attention like a fish on a hook. They throw out the baited hook and reel a captive audience in every time. The shocking statement Wives Who Dont Want Sex even if they dont have this problem will get the attention of the curious.

Use the Command statement for an immediate effect, 'Become an Internet Millionaire!' Even if its a well worn claim, it still captures a large share of attention. Dont forget the power of the simple 'How To' information title. It alerts your audience that the information that follows will be simple and easy to digest. Capture the attention of your audience with a home page filled with magnetic headlines.

Dont wait. If you wait you could be starting the next year without the explosive sales and traffic your site deserves. You have invested time and perhaps money into making your site the best it can be. Now, create a magnetic home page by giving your bulleted lists, headlines, subscription forms, pop-ups and links the power of benefits. Magnetize your home page and prosper!

Earma Brown, 11 yr. Web Developer, Author, Business Owner Helps service business owners, and writers with full featured hosting, domain names, websites and a host of other web solutions. Send any email to webwit@arrowproduction.com forfree ezine Web Wit and mini-course 'Jumpstart Your Website to Success' or visit her on the web at http://www.arrowproduction.com

Breast Reduction Surgery Can Help You Regain Your Confidence

One of the most beautiful and attractive part of a woman's body is her breasts, about which most women are justifiably conscious. However, very few women are truly happy about how this very important part of their body looks. Particularly, for women who are very conscious about their noticeably over-sized or under-sized breasts, it can lead to a serious slump in self-confidence and even depression.

Let's first look at the problems associated with heavy breasts. One must not neglect disproportionate breasts and that are too heavy in proportion to the body size and overall weight. A recent survey found that approximately 5 percent of women in the US are suffering from the problem of oversized breasts.

The problem of heavy breasts usually stems from the presence of extra fat and glandular tissue in the breasts which lead to their enlargement. This can further lead to several consequent health problems including:

-Back, neck or shoulder pain due to the weight of heavy breast
-The skin near the breast area can become thin due to stretching.
-Circulation or breathing problems.
-Skin irritation beneath the breast.

As a result, the person finds it difficult to do normal physical activities. It also leads to poor posture and of course, can cause a lot of emotional stress and lack of self-confidence.

Breast reduction surgery

Breast reduction surgery is proving to be an easy and safe solution to this problem. It helps in reducing the size and weight of the breasts and make them firmer and fuller. During the surgery, the glandular tissue, fat cells and redundant skin around the breast area are removed.

The surgery is usually performed on women with fully developed breasts though exceptions are made at times. The surgery is always performed under general anesthesia.

The time for recovery is between four to six months depending upon your heath condition along with other related factors. For instance, if you are getting the breast reduction surgery done in a healthy, sunny place such as Naples, Florida, the environs of the place help in recovery. The presence of experienced board certified surgeons, world-class clinics and pleasant climate, in other words, all the necessary things needed for a safe and effective breast reduction surgery can be found in Florida.

Complications of breast reduction

Breast reduction is a safe procedure when performed by a qualified doctor. However, like any other surgery, it also has some uncertainty and risk factors associated with it. Complications such as bleeding and infection and swelling around the nipples area can arise even though these are rare.

This type of surgery is more successful when a patient is mature, confident and realistic about all the things. Training and experience of the plastic surgeon also play the most crucial role in the success of the surgery.

Breast Augmentation Surgery

If your problem is under-sized breasts, then breast augmentation surgery holds the key to an effective, lasting solution. Experienced board certified cosmetic surgeons in Florida and other places also specialize in breast augmentation surgery to help women get their small breasts look fuller and beautiful.

Julia smith is a freelance journalist who writes insightful articles on practice of breast reduction in Florida and other cosmetic surgeries.

What -Me Get Old -Never

The trip of life begins with a feeling of immortality, permanence; we are invincible! There is so much to experience and conquer and we tackle life with energy and an exuberance to live it fully! Dreams are abundant; goals and desires rage like wildfires. We will live forever! Oh, sure we notice some older beings out there, but that will never be us! The ripe old age of thirty, or even the ancient age of fifty, cannot be comprehended and is completely out of realization.

When I was 20, I was very curious about sex and men. Doubts about beauty or desirability were non-existent. Strutting my stuff in a bikini was exciting, and the joy of a woman's body was mine!

Suddenly I found that 30 was not old! Desires and interests in sexual experimentation and variety were very important. The art of love-making techniques were of utmost importance. The skin was firm, the body healthy, and the mind strong. Why did I ever think 30 was old?

Menopause usually begins during the late thirties or early forties. I began experiencing symptoms at about the age of 43. Restlessness and self-doubt triggered wanderlust (perhaps this could be called 'mid-life crisis'). Twinges of aging began to creep into my thoughts, thus creating a need to testify (to myself) that desirability remained mine. Body shape began showing signs of things to come, such as, crows feet around the eyes, smile lines, a shadow of marionette lines, and the breasts seemed to be located a bit lower than I remembered! The menstrual cycle is becoming irregular (heavier/lighter or longer/shorter). But, there are numerous products to preserve and prolong youth. Right?

In a blink of an eye, I was 50! Perhaps I was mistaken as labeling 50 as ancient! Although dreams, goals, and sexual desires remained high, attraction and experiencing the moment, and moving on to conquer another conquest became the challenge of the day. Hormone replacement therapy, silicon, and plastic surgery, Oh My!

After the age of 55, symptoms of menopause were definitely looming. My breasts changed from perky to droopy! Cell phone favorites can include several plastic surgeons, laser clinics, and physicians. The "Wonder Bra" has come to be a very good friend! I can sink into deep depression for days; cry at the drop of a hat; experience weak self-esteem; and question my self-worth. Looking in the mirror is not pleasing (as it once was), and I don't enjoy looking at the stranger staring back at me. Sleeplessness and power surges (hot flashes), and night sweats attack regularly. The beautiful, bouncy hair is losing its color and lustrous sheen. The face is no longer without lines, and I'm questioning my sexuality - there's coarse hairs appearing on my chin!

Turning 60 (post-menopause), although I remain attractive (or so I'm told), the feelings of beauty, worth, youthful energy, and sexual desire are ebbing. Looking into the mirror has become a chore and seems to be more of a punishment than a rewarding experience. The facial skin has become soft and lacks firmness and elasticity; the marionette look has won it's quest. The face is tattooed with remnants of life events, happiness and sorrows, good times and bad times. Hot flashes, belly fat, lacking energy, mood swings and infertility seem to become a way of life.

Throughout the journey through life, we've all ingested many dangerous chemically laden, and potentially harmful medicines. But, there are resources to relieve your menopause symptoms naturally while supporting the body hormonal balance! It's not like it used to be....when what you got is what you got, live with it.

Now, we can be pro-active in dealing with, uh, advancing age. There are now available, wonderful, almost magical supplements. I know...I've tried a lot of them. Some work; some don't. But we definitely have choices today we didn't have 20 years ago.

Now, we can transition to being a healthy, strong, intelligent woman with the assistance of natural botanical formulations. Natural herbal extracts, sans drugs and unpleasant side effects, help ease the journey, from the beginning and throughout menopause. Okay, so maybe you can't fool Mother Nature, but you can enjoy and celebrate the freedom from fertile responsibilities (menstrual cycles and pregnancy).

Enjoy being a woman -- the best is yet to come!

Learn about natural blends that help relieve menopausal symptoms at http://MenopauseRelief.walkinsarewelcome.com

Written by Jessica Crawford, writer and Internet marketing entrepreneur. In addition to writing and studying women's health issues, Jessica, also, fights for animal well-wellbeing and protection.